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The Future is FRACTIONAL 2026

Building the Modern Finance Function for Growing Companies

SEPTEMBER 24, 2026 | 12PM - 4PM EST / 9AM - 1PM PST

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Secure your spot today to access live sessions, networking, and exclusive resources.

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Scale capacity, modernize operations, and deploy AI—without the talent struggle.

The Future is Fractional is a half-day virtual summit exploring how leading companies balance internal leadership, fractional expertise, and global talent to build agile finance operations.

THE FUTURE IS FRACTIONAL 2026 ZOOM EVENTS FREE TO ATTEND MIDDLE MARKET FINANCE SEPTEMBER 24, 2026 VIRTUAL CONFERENCE THE FUTURE IS FRACTIONAL 2026 ZOOM EVENTS FREE TO ATTEND MIDDLE MARKET FINANCE SEPTEMBER 24, 2026 VIRTUAL CONFERENCE

The Forces Reshaping Middle-Market Finance

This conversation is happening now because the traditional model is breaking under the weight of three realities:

Who Will Be In The Room

CFOs & VP FInanceCFOs & VP FInance
Controllers & Finance DirectorsControllers & Finance Directors
Business Owners & CROsBusiness Owners & CROs

The Experience Gap

CPA shortages and automated entry-level tasks have created a mid-career talent vacuum. Traditional hiring no longer works.

The AI Reality

AI adoption is inevitable. The real challenge is deploying it safely for practical ROI, not hype.

Permanent Uncertainty

Static annual budgets are a liability. Flexible access to financial expertise is your new competitive edge.

WHAT WILL YOU LEARN

The Future Is Fractional is built around real experience, practical choices, and honest conversations about what works.

Executive Insights

Hear directly from middle-market leaders who successfully built fractional and hybrid finance models.

Lean Operations

Maintain strict reporting discipline and strategic capacity—without expanding headcount.

Practical Frameworks

Get actionable blueprints for evaluating AI tools and structuring high-performing teams.

Featured Speakers & Moderators

Vince De LeonOpening Keynote

Vince De Leon

Chief Executive Officer
Scrubbed Advisory LLC

Speaker
Opening Keynote

Over 20 years of experience providing accounting, operations, and technology advisory services to startups, higher education institutions, corporate retail organizations, and publicly traded companies. He specializes in the development and implementation of financial management information systems.

Vince De Leon

Chief Executive Officer
Scrubbed Advisory LLC

Speaker
Aira PinedaSession 1

Aira Pineda

Chief Financial Officer
Scrubbed Advisory, LLC

Moderator
Session 1

Over twelve years of financial advisory experience, including a tenure at KPMG leading financial forecasting and modeling, due diligence, and KPI dashboard work. A distinguished CPA and top finisher on the Philippine CPA qualifying exam.

Aira Pineda

Chief Financial Officer
Scrubbed Advisory, LLC

Moderator
Marcus GuerroSession 1

Marcus Guerro

President
Guerro Enterprises

Speaker
Session 1

A 30+ year business executive and former PwC CPA who helps organizations build high-performing teams through strategic talent solutions. Specializes in cost-effective, global workforce strategies that improve scalability and accelerate growth.

Marcus Guerro

President
Guerro Enterprises

Speaker
Thar CaseySession 1

Thar Casey

Chief Executive Officer
AmberSemi

Speaker
Session 1

Serial entrepreneur and CEO of a California-based fabless semiconductor company pioneering power delivery solutions for AI data centers, with a track record of scaling companies from concept through acquisition.

Thar Casey

Chief Executive Officer
AmberSemi

Speaker
Eric ValleSession 1

Eric Valle

Director of Partnerships
Aduro Advisors

Speaker
Session 1

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Eric Valle

Director of Partnerships
Aduro Advisors

Speaker
Kendrick KhoSession 2

Kendrick Kho

Chief AI Officer
Scrubbed Advisory LLC

Moderator
Session 2

Over a decade of experience in AI, data science, and technology investing, including roles as Head of Data Science at Hone Capital and Partner at Global Founders Capital. General Partner of Fourth Realm, with investments spanning xAI, OpenAI, and Anthropic.

Kendrick Kho

Chief AI Officer
Scrubbed Advisory LLC

Moderator
Rusty CanadaSession 2

Rusty Canada

Partner and Co-Founder
Ternpoint Solutions

Speaker
Session 2

Over 15 years of experience helping organizations improve operations, finance, and technology through digital transformation. Has built three consulting and technology practices from the ground up, with deep expertise in AI's role in decision-making and fractional team enablement.

Rusty Canada

Partner and Co-Founder
Ternpoint Solutions

Speaker
Dawn HatchSession 2

Dawn Hatch

Founding Partner & Chief Executive Officer
MATAX

Speaker
Session 2

Founding Partner and CEO of MATAX, a boutique AI-native accounting and back-office automation firm based in San Francisco. Since 2006, she and her team have built AI-driven back-office systems for 800+ startups and SMBs. Named 2026 Xero US Advisory Innovator of the Year and AI Efficiency Champion, Dawn is an active Anthropic Partner and founder of GuideOnce, teaching accountants to use AI responsibly.

Dawn Hatch

Founding Partner & Chief Executive Officer
MATAX

Speaker
Blaze O'ByrneSession 2

Blaze O'Byrne

Co-Founder
Byron

Speaker
Session 2

Founder of an AI agent platform for automating business tax, previously a Partner at Citi Ventures leading investments in early-stage AI companies. Earned a Master's in Computer Science at the University of Chicago after a decade reconciling financial data by hand.

Blaze O'Byrne

Co-Founder
Byron

Speaker
Darwin PangilinanSession 3

Darwin Pangilinan

Chief Client Officer, Scrubbed Advisory LLC /
Managing Partner, Scrubbed Assurance LLP

Moderator
Session 3

More than two decades of audit and advisory experience, including Big Four and national firm leadership roles. Supports private and public companies in life sciences, technology, and consumer products on audit readiness and SEC/PCAOB compliance.

Darwin Pangilinan

Chief Client Officer, Scrubbed Advisory LLC /
Managing Partner, Scrubbed Assurance LLP

Moderator
Satoshi SteimetzSession 3

Satoshi Steimetz

Chief Financial Officer
Playworks

Speaker
Session 3

A strategic and operational finance executive with a track record guiding small and mid-sized organizations through growth and transformation, with prior leadership roles at Guthy-Renker, Lucasfilm, AT&T, and KPMG.

Satoshi Steimetz

Chief Financial Officer
Playworks

Speaker
Naita Saechao ChialvoSession 3

Naita Saechao Chialvo

Fractional CFOO and Consultant

Speaker
Session 3

A global operator who blends human-centered design with systemic strategy to build resilient, people-centered organizations. Experience spans Stanford's Graduate School of Business, d.school, and international social enterprises.

Naita Saechao Chialvo

Fractional CFOO and Consultant

Speaker
Danielle MorrisSession 3

Danielle Morris

Founder and Chief Strategist
Triconal, Inc.

Speaker
Session 3

Guides entrepreneurial families through generational transition, governance, and cross-border tax optimization. Co-founder of the VeraSage Institute and an author, Substack columnist, and podcast host.

Danielle Morris

Founder and Chief Strategist
Triconal, Inc.

Speaker
Ejie De JesusSession 4- Real Estate

Ejie De Jesus

Partner
Scrubbed Assurance, LLP

Moderator
Session 4- Real Estate

Nearly two decades of tax and accounting experience helping high-growth companies and high-net-worth individuals navigate tax planning and compliance, with a background spanning life sciences, technology, investments, and real estate.

Ejie De Jesus

Partner
Scrubbed Assurance, LLP

Moderator
Geraldine SerranoSession 4 - Real Estate

Geraldine Serrano

Director
Specialty Tax Group, LLC (STG)

Speaker
Session 4 - Real Estate

Known to clients as "The Cost Seg Queen," Geraldine is a leading authority in cost segregation consulting and R&D tax credit strategy, helping real estate investors and business owners maximize cash flow through sophisticated tax planning.

Geraldine Serrano

Director
Specialty Tax Group, LLC (STG)

Speaker
Blake PetersSession 4 - Real Estate

Blake Peters

Principal
Peters Specialty Tax Services

Speaker
Session 4 - Real Estate

Over a decade of experience focused on R&D tax credits and incentive programs. Has led hundreds of engagements from initial scoping through delivery for CPAs, finance teams, and executive leadership.

Blake Peters

Principal
Peters Specialty Tax Services

Speaker
Alex GilmeteSession 4 - Real Estate

Alex Gilmete

Commercial Property and Casualty Advisor
USI Insurance Services

Speaker
Session 4 - Real Estate

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Alex Gilmete

Commercial Property and Casualty Advisor
USI Insurance Services

Speaker
Laurence RueloSession 4 - NPO

Laurence Ruelo

Director of Business Development
Scrubbed Advisory, LLC

Moderator
Session 4 - NPO

Over a decade of financial management and advisory experience supporting the social enterprise and nonprofit sectors, with a strong track record of on-site implementations across international locations. Specializes in optimizing financial operations and cross-border finance processes.

Laurence Ruelo

Director of Business Development
Scrubbed Advisory, LLC

Moderator
Costa JohnSession 4 - NPO

Costa John

Chief Executive Officer
CFO Assignments

Speaker
Session 4 - NPO

CFO services leader for social and profit sector organizations, with prior executive roles including CFO of Sapiens North America, COO of Mediaplex, and CEO of IMSI. A veteran speaker on the California CPA Society's Financial Manager series.

Costa John

Chief Executive Officer
CFO Assignments

Speaker
Anthony John RogadorSession 4 - Healthcare & Technology

Anthony John Rogador

Accounting Advisory Services Manager
Scrubbed Advisory, LLC

Moderator
Session 4 - Healthcare & Technology

-

Anthony John Rogador

Accounting Advisory Services Manager
Scrubbed Advisory, LLC

Moderator
Abdul Wahab Zafar, MBA, CMASession 4 - Healthcare & Technology

Abdul Wahab Zafar, MBA, CMA

Senior Vice President Finance
Studycast

Speakers
Session 4 - Healthcare & Technology

A finance leader with experience across M&A transactions and financial systems integration. Holds a CMA certification and an MBA in Strategic Management from the University of Kansas.

Abdul Wahab Zafar, MBA, CMA

Senior Vice President Finance
Studycast

Speakers
Debra AndrewsSession 5

Debra Andrews

Chief Marketing Officer
Scrubbed Advisory LLC

Moderator
Session 5

Nearly two decades of tax and accounting experience helping high-growth companies and high-net-worth individuals navigate tax planning and compliance, with a background spanning life sciences, technology, investments, and real estate.

Debra Andrews

Chief Marketing Officer
Scrubbed Advisory LLC

Moderator
Ottavio SianiSession 5

Ottavio Siani

Founder and Fractional Chief Financial Officer
Triangle Coffee

Speaker
Session 5

FFounder of a multi-location café business across Boston and Washington, DC, and a fractional CFO advising companies including Cann, Sienna Naturals, and Climate Collective. Engagements typically span building finance teams, fundraising and M&A support, and strategic guidance to leadership.

Ottavio Siani

Founder and Fractional Chief Financial Officer
Triangle Coffee

Speaker
Ruth Dela CruzHost

Ruth Dela Cruz

Marketing Supervisor
Scrubbed Advisory, LLC

Host
Host

More than a decade of marketing and business development expertise driving brand positioning, strategic partnerships, and revenue growth for B2B, healthcare, and global professional services firms. Partners with growth-stage and multinational companies to optimize digital pipelines, scale multi-channel campaigns, and execute market-expansion strategies.

Ruth Dela Cruz

Marketing Supervisor
Scrubbed Advisory, LLC

Host
Fran RedobladoHost

Fran Redoblado

Business Development Senior Manager
Scrubbed Advisory, LLC

Host
Host

More than seven years of business development and advisory expertise guiding corporate finance strategies, complex transactions, and operational growth for the professional services industry. Partners with executive leaders across non-profit, education, and real estate sectors to build high-performing sales teams, optimize end-to-end commercial operations, and drive sustained revenue growth.

Fran Redoblado

Business Development Senior Manager
Scrubbed Advisory, LLC

Host
FULL ONE-DAY PROGRAM

Session Schedule

EASTERN TIME (EST)

12:00 – 4:00 PM

12:00 PM
- 12:20 PM
Opening Keynote

The Three Forces Reshaping Finance—and What They Mean for Your Company

We’ll kick off The Future Is Fractional 2026 with a look at the key forces shaping finance today: changing talent needs, the rise of AI, and ongoing economic uncertainty. This opening sets the stage for the conversations and ideas that will shape the rest of the conference.

12:20 PM
- 1:05 PM
Session 1

How We Actually Built It: Mid-Market Leaders on Redesigning Their Finance Function

Hear from finance leaders who have taken a fresh look at how their finance teams operate. The session explores real experiences, different approaches, and lessons learned from making changes within a growing organization.

1:05 PM
- 1:50 PM
Session 2

AI in the Finance Function: Separating What’s Working from What’s Wishful Thinking

AI is changing how finance teams work. This session looks at the growing role of AI in finance, from everyday processes to broader opportunities, while considering what leaders should think about as they adopt new technology.

1:50 PM
- 2:05 PM
Break

Engagement Break

Connect with fellow  attendees and chat with live experts in the Zoom event lobby, and enjoy a few interactive activities. Plus, keep an eye out—there may be a few surprises along the way!

2:05 PM
- 2:50 PM
Session 3

Planning Through Permanent Uncertainty: A Finance Leader’s Playbook for 2027

Rapidly shifting business conditions demand adaptable strategies. This session explores how finance leaders are evolving their forecasting, budgeting, and decision-making processes to navigate constant market changes.

2:50 PM
- 3:20 PM
Session 4

Industry Spotlight: Solving Your Sector’s Specific Finance Challenges

Finance looks different across industries. Choose a breakout track focused on Real Estate, Nonprofits, or Healthcare & Technology to gain actionable insights from industry experts on the unique financial opportunities and challenges facing your  sector.

3:20 PM
- 3:50 PM
Session 5

Building Your Finance Team: A Practical Framework for Getting Started (or Going Further)

There’s no one-size-fits-all approach to building a finance team. This session explores different team models, including in-house, fractional, and hybrid approaches, and how companies can think about the right structure for their needs.

3:50 PM
- 4:00 PM
Closing

Next Steps

Bringing the day’s insights  together, with details on how to connect with our experts and access all on-demand recordings and downloadable resources to help you continue the conversation beyond the conference.

Partners

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Frequently Asked Questions

The Future is Fractional 2026 takes place live on Thursday, September 24, 2026, from 12:00–4:00 PM EST (9:00 AM–1:00 PM PST). It's a fully virtual event hosted on Zoom Events.

Reserve your seat today!

FREE for business leaders and their teams. Session recordings available to all registered attendees.

FREE ACCESS

Contact Information

SF Bay Area Headquarters
111 Anza Boulevard, Suite 320, Burlingame, CA 94010, United States

Phone: (800)837-5160
Email: [email protected]

"Scrubbed" is the brand name under which Scrubbed Advisory, LLC and Scrubbed Assurance, LLP provide professional services. Scrubbed Advisory, LLC and Scrubbed Assurance, LLP practice in an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable law, regulations, and professional standards. Scrubbed Assurance, LLP is a licensed independent CPA firm that provides attest services to its clients, and Scrubbed Advisory, LLC provides tax, finance, and support services to its clients. Scrubbed Advisory, LLC is not a licensed CPA firm.

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