How Scrubbed Visualizes Big Data for Clients?

Scrubbed

Scrubbed

How Scrubbed Visualizes Big Data for Clients?


There is no shortage of available financial and operational data today, which are critical to making informed, timely business decisions. The challenge is how to access and view that data in a way that makes it both usable and useful, enabling you to quickly glean insights that are vital to running a successful business.


When a company with more than 60 different entities across the US needed a better view into its financial and operational data—both at a consolidated level and for each entity individually—the solution wasn’t so simple. The organization’s existing systems didn’t have the capability to consolidate data across all those entities and deliver it in a visual format that made the data usable. And without both a consolidated and per-entity view of information, business leaders couldn’t turn this wealth of data into actionable insights.


                                                                                                                                                             Data Visualization - Scrubbed


Overcoming Platform Limitations

The client recognized that a dashboard that consolidated its financial and operational data across every entity was the ideal solution for turning this data into a useful decision-making tool. The company tapped Scrubbed, its outsourced accounting and finance partner, to identify the best technology platform for the job.


Scrubbed evaluated PowerBI (which the client previously used for data reporting) and Tableau, but neither platform could easily consolidate the massive amount of data and various types of data that leaders across the company rely on for making strategic and operational decisions. The client also sought a platform that was easier to use than many traditional reporting solutions.


Based on its research, the Scrubbed team recommended the ClicData business intelligence platform. ClicData can connect data from more than 250 sources into a single data warehouse and turn it into interactive dashboards and visualizations that make data more usable and insightful.


Several factors tipped the scales toward ClicData, including its affordability, ease of access, and ease of use. The cloud-based platform doesn’t require individual users to install software or an application; instead, any employee with an Internet connection can be given secure access to the platform, based on the company’s controls and preferences. Depending on the choice of subscription, an organization also can choose to store its data on shared servers.


But while the ClicData platform was the ideal tool for providing ready access to key operational information, with the ability to consolidate a massive store of data, the company needed a data visualization expert to fully leverage the platform’s capabilities. Since Scrubbed has extensive experience developing data visualizations for companies across many industries and technology platforms, the client turned to the Scrubbed team again, this time to develop its data visualizations using ClicData.


Gaining an Enterprise-Wide View

Scrubbed used ClicData to consolidate sales, inventory, marketing, and financial data across the client’s 60+ entities and develop useful, impactful data visualizations designed to provide key insights at a glance. The platform’s ability to easily connect with disparate data sources proved a critical capability, providing a much-needed enterprise-wide view of data.

  • To access the client’s inventory data, Scrubbed used ClicData to connect to the DEAR inventory management system. From identifying how many SKUs the company has on hand at any point, to determining if products are at risk of running out of stock, the connection to DEAR provides a single view into the client’s inventory position across the organization and makes inventory planning easier and more effective.
  • To access the client’s sales data, Scrubbed used the platform to connect to the various sales technology solutions the organization relies on, including Salesforce and HubSpot.
  • To access the client’s marketing data and develop robust marketing dashboards, Scrubbed used ClicData to connect to a wide range of platforms, including Facebook, Instagram, YouTube, and Google Analytics.
  • Scrubbed also used the business intelligence platform to develop financial planning and analysis dashboards that enable the client’s leadership to understand the organization’s financial health enterprise-wide and at the entity level.

Since taking on this endeavor Scrubbed has developed 20 data dashboards, along with dashboard templates, for use by staff members across the organization, all the way up to the board level. The Scrubbed team easily customized the dashboards and data visualizations with the client’s logo and other branding elements.


Getting Started with Scrubbed for Data Visualizations

Recognizing that data visualizations have become essential to effective decision-making, especially for organizations with data housed on disparate systems, Scrubbed has developed a highly effective process for helping companies put the power of data visualizations to work


The process starts with a deep-dive discussion about your business needs, challenges, and pain points. Our team works to understand your current process for gathering and reporting on data and the types of reports that business leaders rely on to make operational and strategic decisions.


Once the data visualization project gets underway, our team does all the technical work needed to gain access to your data sources, extract the necessary data, and build dashboards that meet your business needs. Rather than simply recreate existing reports, we work to enhance and improve their look and feel and make other modifications that can make your data more useful and usable.


What makes our data visualization services especially effective is the fact that they’re provided by Scrubbed statisticians, business analysts, and data visualization experts who also have finance and accounting backgrounds. They’re the ideal resources to help our clients turn large amounts of data across disparate systems into drivers of effective decision-making. This is especially valuable in specialized sectors, such as life sciences and biotech accounting services, where complex data must be translated into clear, actionable insights.


Looking ahead, Scrubbed plans to enhance our data visualization services by adding predictive analytics capabilities later this year. We’re also exploring additional data services like inventory forecasting, diagnostic analytics to support forensic accounting, and industry-specific analytics applications.


Scrubbed’s data visualization services are a great complement to our other finance and accounting services—from full-service bookkeeping and accounting, to fractional CFO services, tax compliance support, complex financial planning and analysis, corporate finance solutions that support your business through every stage of growth, and transaction advisory services for companies ready for a merger or acquisition.


To learn how data visualization can transform your reporting and help you make timely, informed business decisions, contact Scrubbed to schedule an introductory call or give our demo dashboard a try.

Schedule a Consultation

Unlock the full value of your business data with Scrubbed’s data visualization and analytics solutions. We help organizations consolidate information from multiple sources into interactive dashboards that deliver clear, actionable insights—empowering smarter decisions, improved performance, and sustainable growth.

CONTACT US
Schedule a Consultation

Related Content

Blogs

How to Scale a Fractional CFO Practice: Infrastructure, AI, and Execution

How to Scale a Fractional CFO Practice: Infrastructure, AI, and Execution

At A GlanceFractional CFOs scale by separating strategy from daily execution. At the CFO Leadership Conference in Boston, panelists outlined the model: a three-part team structure, AI tools for repetitive analysis, and strict scope boundaries. The common thread is that strategic capacity depends on reliable accounting operations underneath it.Fractional CFOs operate in a fundamentally different model, balancing multiple clients and shifting priorities without the benefit of deep organizational embedding. You are hired to provide altitude, clarity, and rapid impact. But when a client lacks a mature finance operation, that executive focus is quickly consumed by operational cleanup.This exact tension took center stage at the CFO Leadership Conference in Boston. During our morning panel discussion, The Multi-Business Executive: How Fractional CFOs Scale Leadership Across Clients, moderated by Scrubbed’s Accounting Director Arian David, Triangle Coffee founder and fractional CFO Ottavio Siani and Scrubbed’s CFO Aira Pineda detailed how fractional CFOs build capacity to avoid this operational trap. They mapped out the real-world infrastructure and AI practices required to support multiple fast-moving client environments.Here are the operational realities shared in the room.The Infrastructure Blueprint for Scaling a Fractional CFO PracticeA primary challenge for scaling organizations is the gap between strategic desires and foundational accuracy. Volume increases faster than structure, and founders frequently bottleneck their own operations by micromanaging the finance function.As Aira shared with the room, stepping into a fractional role often means untangling founder-led accounting and directly telling the CEO, "you're not supposed to do this". Once leaders step back from the daily execution, "suddenly they have time" to actually focus on growing their business.Successful practitioners build a deliberate team architecture to handle the volume. To build a sustainable infrastructure, Ottavio explained that a fractional CFO setup requires three key elements:A fractional CFO to provide strategic direction.A trusted internal employee to manage sensitive operational context.An external accounting firm to run the daily numbers.This structure prevents the CFO from becoming the operational bottleneck.Read: Are Fractional CFOs the Future for Growing Companies?Navigating Risk in Founder-Led EnvironmentsThe most pointed friction in a fractional role often comes from enforcing structure. During the session, an audience member challenged the panel on how to balance strict risk controls with the commercial reality of working for independent founders who operate as the "gods of their own businesses".Aira addressed this tension directly, clarifying that operational controls and commercial growth do not have to collide. "I don't think it's contradictory, to be honest. I think it's complementary," she explained. "I think you make better decisions as a CFO, having kind of just at the back of your mind that risk mindset."Taking calculated risks is necessary to create shareholder value. However, a fractional CFO can only support that aggressive growth when the foundational accounting operations are secure enough to absorb the complexity.Building Fractional CFO Capacity with AI ToolsTechnology accelerates this architecture when carefully managed. Ottavio shared how he uses Claude to generate monthly financial statement analyses based on tested templates, reducing a repetitive task to minutes. Arian detailed using Claude to abstract private equity contracts, while Aira highlighted using NotebookLM to summarize 50-page forensic documents.However, systems create results, but human professionals must validate them. Aira illustrated the danger of false confidence by testing a complex revenue recognition issue across Claude, Gemini, and ChatGPT. Although all three models provided the exact same answer, they failed the final human review when "A big CPA firm comes and says, no, that's not the accounting treatment."Designing Aligned Execution and Preventing Scope CreepGrowth adds complexity. Strong execution ensures that complexity remains manageable. When fractional leaders possess a reliable accounting layer, closes become predictable and strategic conversations gain traction.Without this layer, scope creep inevitably takes over. "I think a challenge with being a fractional CFO is having to limit your scope, right?" Ottavio noted. "I typically dedicate like a day a week, and I need to keep myself from spending too much time outside of the original scope that we, we agreed upon, so that I can make sure that I'm kind of meeting all my clients".Key Takeaways:A sustainable fractional CFO practice separates strategy from execution: the CFO, a trusted internal employee, and an external accounting team each hold a distinct role.Founders bottleneck their own operations by staying in the daily accounting. Helping them step back frees time for growth.Risk mindset and commercial growth are complementary. Calculated risks require stable accounting operations underneath them.AI tools like Claude and NotebookLM compress repetitive analysis from weeks to minutes, but experienced professionals must verify every output against source documents.Scope discipline holds only when a reliable accounting layer runs the day-to-day work.About the PanelistsArian David | Accounting Director, Scrubbed Arian serves as the Accounting Director for Retail and Distribution at Scrubbed. She brings over 12 years of specialized execution experience managing complex accounting operations across the distribution, e-commerce, and retail sectors. Aira Pineda | CFO, Scrubbed Aira directs financial strategy and operations as the Chief Financial Officer at Scrubbed. She brings over a decade of hands-on experience operating as a fractional CFO for small to medium-sized enterprises.Ottavio Siani | Fractional CFO & Founder, Triangle Coffee Ottavio is the founder of Triangle Coffee, a multi-location café business operating in Boston and Washington, D.C. As an active fractional CFO, he advises a portfolio of clients, including Hon, CN Naturals, and Port of Mocha, on building and restructuring finance teams. 

Read More >
Blogs

Scaling Your Finance Function: When to Hire a Fractional Finance Team

Scaling Your Finance Function: When to Hire a Fractional Finance Team

At A GlanceAs noted at the CFO Leadership Conference, volume often outpaces structure, quietly straining finance execution. To scale capacity, growing companies can integrate partner-led finance teams anchored by an internal liaison. By taking responsibility for this daily execution, these professionals restore predictable reporting and give leaders their focus back.For many middle-market companies, there is a distinct moment when the finance function shifts from supporting the business to struggling to keep up. Transaction volume increases. Deadlines tighten. The close starts taking longer, and reviews feel rushed. Internal teams spend more time fixing issues than moving forward.During our afternoon panel at the CFO Leadership Conference in Boston, How CFOs Use Fractional Talent to Scale the Finance Function, Triangle Coffee founder and Fractional CFO Ottavio Siani, Scrubbed’s CFO Aira Pineda, and Accounting Director Arian David unpacked a critical reality for growing organizations. Building a finance organization that can flex with the business requires deliberate structural choices.Here is a closer look at how to architect that structure by integrating partner-led finance teams.When to Hire: The 160-Hour ThresholdPrompted by Arian to define the trigger point for bringing on fractional help, Scrubbed CFO Aira Pineda highlighted a practical threshold: evaluating whether a role truly demands a full-time, 160-hour-per-month commitment. This evaluation is a cornerstone strategy for companies navigating new growth stages. Fast-moving projects often require immediate, specialized execution. "Sometimes I need a project very quickly done, and I need someone experienced already," Aira explained. "I don't want to go through the headache [of hiring full-time]. A fractional team just makes it faster for me."Partner-led finance teams offer a cost-effective alternative to full-time hiring, providing the exact capacity needed without the overhead of onboarding. They take responsibility for the work behind your numbers, allowing the internal team to focus on strategic growth.Full-Time vs. Fractional Finance Team ComparisonFeatureFull-Time Finance HireFractional Finance TeamCapacity CommitmentOnboarding & Ramp TimeBilling ModelSpecialization160+ hours/month (Fixed)60–90 daysAnnual Salary + Benefits + EquityGeneralist executionFlexible / Scalable capacityImmediate deploymentFlat Monthly RetainerMulti-disciplinary experts Best Used For Continuous daily operations Fast growth, specialized projects, scalingThe Architecture of Integration: The "Bridge" PersonA fractional finance team cannot work effectively in isolation.Fractional CFO Ottavio Siani, who systematically leverages these exact structures across multiple ventures to scale his own executive leadership,  identified a critical requirement for successful integration: designating an internal "bridge" person.This full-time employee acts as the primary point of contact between the company and the fractional team. They do not need deep accounting expertise. Their value lies in providing internal context and answering day-to-day questions while the company operates. When communication paths and responsibilities are clearly defined, fractional professionals can operate as an extension of the internal finance function rather than as a disconnected outside vendor.Best Practices for Integrating a Fractional Finance TeamA fractional finance function only succeeds when it is treated as an integrated part of the business.The Standard of Accuracy: Accuracy is a non-negotiable requirement. As Aira noted during the panel discussion, "We work with numbers, and accuracy matters. If we end up, as a CFO, presenting a wrong number to our board... that is grounds for termination."Match the Billing Model to the Engagement: While hourly billing is common for initial testing, Ottavio strongly advocated for flat-fee models to maintain strategic alignment. "The problem with hourly billing is the company ends up being pretty precious with your time, and you'll often be held out of important meetings," Ottavio noted. "Retainer-based [billing] leads to a much healthier relationship."Demand Verified Data Controls (SOC 2): Handing over financial workflows requires absolute trust. Middle market businesses must partner with CPA firms that maintain rigorous, verified controls, such as a SOC 2 audit, to guarantee data security.Scaling with Technology and Distributed TalentA fractional model also allows companies to broaden the talent pool available to the finance function.Distributed teams can provide access to specialized skills, additional coverage, and capacity that adjusts as the business changes. However, location alone does not determine whether the model will work.Quality depends on how the team is managed, how communication is structured, how the work is reviewed, and whether the provider understands the company’s accounting requirements and operating environment.Technology can further expand the team’s capacity.During the panel, Aira described analytics teams using AI-assisted tools to write Python code and process data more efficiently than manual Excel workflows would allow. The value is not simply that the technology moves faster. It reduces repetitive work, so finance professionals can spend more time reviewing outputs, investigating exceptions, and applying judgment.Technology can accelerate the work. Accountability remains human.Building the Right Finance StructureFractional support works best when it solves a defined structural need. The company must still establish internal ownership. Responsibilities must be clear. Workflows must be documented. Review standards must be understood by both teams. When those elements are in place, a fractional finance team can help the business:Add capacity without immediately adding permanent headcount.Access specialized expertise.Support periods of rapid growth or transition.Make the close and reporting process more predictable.Reduce pressure on internal finance leaders.Create a stronger foundation for future hiring.The objective is not to outsource responsibility. It is to build a finance function with the right capacity, expertise, and structure for the company’s current stage of growth.About the PanelistsArian David | Accounting Director, Scrubbed Arian serves as the Accounting Director for Retail and Distribution at Scrubbed. She brings over 12 years of specialized execution experience managing complex accounting operations across the distribution, e-commerce, and retail sectors. Aira Pineda | CFO, Scrubbed Aira directs financial strategy and operations as the Chief Financial Officer at Scrubbed. She brings over a decade of hands-on experience operating as a fractional CFO for small to medium-sized enterprises.Ottavio Siani | Fractional CFO & Founder, Triangle Coffee Ottavio is the founder of Triangle Coffee, a multi-location café business operating in Boston and Washington, D.C. As an active fractional CFO, he advises a portfolio of clients, including Hon, CN Naturals, and Port of Mocha, on building and restructuring finance teams. 

Read More >
Blogs

Exclusive Survey Insights 2024: Accounting Staffing Strategies Research with the Center for Accounting Transformation

Exclusive Survey Insights 2024: Accounting Staffing Strategies Research with the Center for Accounting Transformation

We’re excited to share exclusive insights from our recent webinar on “Accounting Staffing Strategies Research,” hosted by Donny C. Shimamoto, CPA, CITP, CGMA, and Rizza De Guzman, CPA, Scrubbed PFSS Director.Scrubbed partnered with Donny C. Shimamoto ,the Center for Accounting Transformation  to survey CPA firms and with Dr. Bryan Coleman leading the research. The aim was to understand the significant challenges posed by staffing shortages and the innovative strategies firms are employing to address them.Missed the webinar? Watch it here.Recap: Overcoming Staffing ChallengesIn today’s dynamic market, CPA firms encounter notable obstacles in acquiring qualified talent. Our webinar delved into these challenges head-on, highlighting:Shortage of Skilled Candidates: Finding skilled individuals can be a significant hurdle.Rising Salary and Benefit Costs: Offering competitive compensation packages is essential for attracting and retaining top talent.Increased Competition from Other Firms: Fierce competition among firms intensifies as they compete for the same pool of qualified professionals.The Power of Outsourcing with ScrubbedScrubbed offers a powerful solution to these staffing challenges through our outsourced accounting and finance services. Partnering with us can help you:Bridge Talent Gaps: Fill staffing gaps seamlessly and efficiently.Access a Wider Talent Pool: Tap into a diverse network of qualified professionals with experience in key areas such as risk and SOX compliance , and corporate finance advisory.Free Up Internal Resources: Empower your in-house team to focus on core business activities.Watch the On-Demand WebinarExciting news! We’ve made the recording of our webinar available for you to watch. Now you can revisit the valuable insights and information shared during the session at your convenienceWatch: Accounting Staffing Strategies Research

Read More >

Contact Information

SF Bay Area Headquarters
111 Anza Boulevard, Suite 320, Burlingame, CA 94010, United States

Phone: (800)837-5160
Email: [email protected]

"Scrubbed" is the brand name under which Scrubbed Advisory, LLC and Scrubbed Assurance, LLP provide professional services. Scrubbed Advisory, LLC and Scrubbed Assurance, LLP practice in an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable law, regulations, and professional standards. Scrubbed Assurance, LLP is a licensed independent CPA firm that provides attest services to its clients, and Scrubbed Advisory, LLC provides tax, finance, and support services to its clients. Scrubbed Advisory, LLC is not a licensed CPA firm.

Copyright © Scrubbed. All rights reserved.